Early stage
businesses
Double your sales effectiveness
Sales & marketing for start ups
As an early stage business you have probably fought your way through from an initial bright idea and are nearing a marketable product. The pressure is on to generate revenue and secure your financial position.Help with developing a compelling market proposition
You may have been advised to get a marketing specialist to help position your product and launch it. A good consultant will at times seem like your enemy? Playing devil's advocate denying that your brilliant idea is obvious. Perhaps suggesting that your product is incomplete. Worrying about the semantics of the exact way you describe things. Insisting on understanding the culture and habits of the customer. Questioning how many customers there really are. Just as you have tested your product you need to test your sales arguments. Obsessing about customers and their requirements pays? Think Apple!Help improving sales performance
Hardly anyone makes the perfect sales call. Let's assume most of us are 60-70% effective. If we can raise this by 10% at each stage over a five stage campaign we end up about twice as effective. Getting the message correct is incredibly important, delivering the message consistently can be even more important? you are going to do this tens, hundreds perhaps even thousands of times.
How we work
We offer a flexible service in terms of time and style depending on each of our client’s requirements. Some want occasional advice or perhaps a sounding board for their ideas. Others need a specific job done or a more directive approach.Coaching & mentoring
Setting up and running a business can be lonely. A business coach can help keep you on track and support you as you grapple with the different options and priorities facing a young business. An independent objective view can help expose new opportunities and avoid costly mistakes.Consultancy
If you need help with more specific tasks we are able to offer consultancy in a number of sales and marketing disciplines.Interim management
Whether on a part- or full-time basis we are able to supply directly or via our network senior managers able to work as sales or marketing directors.Grants and financial support
Some of these services are eligible for substantial grants and government support.
Early stage
businesses
Double your sales
effectiveness
Sales & marketing for start ups
As an early stage business you have probably fought your way through from an initial bright idea and are nearing a marketable product. The pressure is on to generate revenue and secure your financial position.Help with developing a compelling market
proposition
You may have been advised to get a marketing specialist to help position your product and launch it. A good consultant will at times seem like your enemy? Playing devil's advocate denying that your brilliant idea is obvious. Perhaps suggesting that your product is incomplete. Worrying about the semantics of the exact way you describe things. Insisting on understanding the culture and habits of the customer. Questioning how many customers there really are. Just as you have tested your product you need to test your sales arguments. Obsessing about customers and their requirements pays? Think Apple!Help improving sales performance
Hardly anyone makes the perfect sales call. Let's assume most of us are 60-70% effective. If we can raise this by 10% at each stage over a five stage campaign we end up about twice as effective. Getting the message correct is incredibly important, delivering the message consistently can be even more important? you are going to do this tens, hundreds perhaps even thousands of times.
How we work
We offer a flexible service in terms of time and style depending on each of our client’s requirements. Some want occasional advice or perhaps a sounding board for their ideas. Others need a specific job done or a more directive approach.Coaching & mentoring
Setting up and running a business can be lonely. A business coach can help keep you on track and support you as you grapple with the different options and priorities facing a young business. An independent objective view can help expose new opportunities and avoid costly mistakes.Consultancy
If you need help with more specific tasks we are able to offer consultancy in a number of sales and marketing disciplines.Interim management
Whether on a part- or full-time basis we are able to supply directly or via our network senior managers able to work as sales or marketing directors.Grants and financial support
Some of these services are eligible for substantial grants and government support.
